Project Scope:

Logo Design, Packaging Design, Website Development, Van Design, Marketing Collateral, Stall Design, Influencer Marketing

Introduction:

Kuch Agro (Kenty) aimed to enhance its brand identity to highlight quality and regional authenticity. We developed a cohesive strategy to showcase these values across all customer touchpoints.

Logo Design:

The new logo, symbolizing growth and nature, uses earthy colors and organic shapes, reflecting the rich agricultural heritage of the Kutch region.

Packaging Design:

Drawing from traditional Kutch artwork, the packaging features vibrant colors and intricate patterns, ensuring shelf appeal while conveying authenticity and quality. We designed over 160 products for Kenty across various categories, demonstrating versatility and creativity.

Website Development:

The user-friendly, visually appealing website showcases products and brand values through engaging content, including product showcases and recipes, enhancing customer experience and SEO.

Van Design:

The van design integrates the new logo and packaging elements, ensuring brand consistency and recognition with a vibrant, eye-catching look.

Marketing Collateral:

We produced brochures, flyers, and posters that maintain brand consistency and effectively communicate Kuch Agro (Kenty)’s unique selling points, boosting SEO through keyword-rich content.

Stall Design:

Our trade show stall design incorporates packaging and van design elements, creating a cohesive brand experience with interactive displays and product samples.

Influencer Marketing:

Partnering with food bloggers and social media influencers, we launched a campaign to amplify the brand’s reach and drive consumer interest through authentic, engaging content.

Variant Design in Dairy Industry:

We also created variant designs for Kenty in the dairy industry, showcasing our ability to cater to diverse product lines and industry requirements.

Conclusion:

Our comprehensive approach effectively captured Kuch Agro (Kenty)’s essence, enhancing market presence and laying a strong foundation for growth.

Client Testimonial:

“Kuch Agro (Kenty) now truly reflects our values and connects with customers, thanks to the team’s holistic approach.”